Sales people don’t become masters of their craft overnight. In this lesson, author and sales expert, Phil M Jones suggests ways in which salespeople can build their confidence.
Finding Inspiration
You’re neither a professional writer nor a designer, but you have to make a presentation. So where do you start? In this lesson, Simon Morton demonstrates to Grant Leboff that it not as difficult as it may, at first, appear.
The heart or the head
Napoleon said, “A leader is a dealer in hope,” and as a marketer you’ve got to give hope. In this lesson, Thomas Barta, a C-suite marketing consultant to many Fortune 500 CEOs, explains why it’s very important that every marketer has a story that they tell internally and that’s consistent.
Gravitating towards the positive
If you are asked ‘Are our jobs safe’ how do you respond, especially when you know that they aren’t? Michael Dodd, explains how important it is to consider the effect of what you have to say on an audience.
The unknown influencers
How many people are really involved in making the buying decision? Clearly you’re not always selling one on one. In this lesson, Bryony Thomas, a consultant and trainer in marketing transformation programmes, addresses those third parties that you never see, but have a phenomenal influence on whether or not you make that sale.
Why knowing your numbers helps measure success
There are many KPIs by which you could judge your sales successes, but which ones matter most? In this lesson, author and sales expert Phil M Jones describes some of the most important ones, and why.
The slides are the presentation
Are ‘all singing, all dancing’ slides what make a powerful Power Point presentation? In this lesson, presentation developer expert, Simon Morton, explains that the best presentations start with pen and paper.
Working with the best people
How do you go about making sure you are working with only the best people? In this lesson, Thomas Barta, a C-suite marketing consultant to many Fortune 500 CEOs, explains why working with the best is so crucial and how to go about finding them.
Planning for an interview
Whether you are facing tough questioning on a tv programme , for a job interview or in the boardroom, how do you prepare for the questions you don’t want to be asked? In this lesson, Speaker, Media and Presentation coach Michael Dodd, explains how saying AMEN really helps!
The right to take up someone’s time
Some people have the right to interrupt you and take up your time, other people don’t. In this lesson, Bryony Thomas, a consultant and trainer in marketing transformation programmes, discusses the process whereby you might earn the right to place your marketing in front of people.
